The Most Cost-Effective Research Approach for Erica Jenson

Cost-Effective Research Approach for Erica Jenson

Among the options provided, Internet-based surveys would offer Erica Jenson the most cost-effective method to reach a broad audience quickly. This approach allows for swift distribution and collection of data and reduces costs associated with physical materials and labor. Moreover, online platforms can target a wide range of participants with varying backgrounds and cultures.

Given the challenges of ensuring representative sampling and avoiding multiple responses from the same participants, companies have devised ways to manage these issues to provide accurate data. Internet-based surveys are particularly useful in today's digital age, considering the significant online presence of many demographic groups, especially younger populations.

While other methods like personal interviews and focus groups can offer depth, they are more time-consuming and costlier in comparison. Phone surveys can be quicker than face-to-face ones, but potential issues with reaching mobile-only households and unlisted numbers may limit their effectiveness. Mail surveys can be slow and yield low response rates. Hence, conducting surveys using the internet is generally the most efficient choice for reaching a vast audience on a limited budget.